reflection of my lifeWhen Amazon, the largest online bookstore, first announced its e-book reader Kinder, I said it would not be enough. Why would I buy a gadget for a few hundred dollars just to read from it? Can't I do it from my laptop?
Then Amazon added the volume button on its e-book reader. Amazon then went out and bought Audible.com, a major online distributor of audio books, for the contents to put into Kinder. The price paid is $300 millions. (peanuts by M&A standard in US)
What is my reaction to this new move?
It would not be enough again. Why would I buy a gadget for a few hundred dollars just to read and/or listen to a book from it? Can't I do it from my laptop or from my Nokia handphone?
If Amazon is going to do a-la-Sony ie. putting a security feature on the audio files, it better thinks twice.
Bottomline - Is Amazon scrapping at the bottom of its barrel for ideas?
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